Readers are bombarded with blogs and articles every day. When writing content for your Localised site, website or social media, stand out from the crowd with these top examples to grab the reader’s attention.
Numbers grab attention and tell your audience you know what you’re talking about. It lets them know you have something specific, concrete and real to offer them. Plus a list helps with SEO and being ranked in search engines. Some examples might include: Top 10 ways to get the most from ‘product’, Eight top types of ‘product’, or Five types of ‘product’ and how to use them.
One incredibly effective headline formula is the classic ‘How to’. It is a great way to increase engagement, and provides a simple explanation on exactly what the reader is in for. Just be sure to deliver on your promises. Examples: How to make the most of working from home, How to make ‘product’ work for you, or How to provide the best possible outcome for your clients.
Using a question as a title is an excellent opportunity to get people to click through to your post or article. When people read a question in a title, they’ll automatically think of a response. Which means they’re already engaging with your post. Examples: Want to reduce all your stress during tax time? Are you using too much ‘product’? or Can you spot a winning ‘product’ amongst the bunch?
These three tips can help grab readers attention on any platform.